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OVERVIEW BY   Singh Ahluwalia

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Could there be an industry more fiercely independent, with more rugged individualists than trucking? 

indent.gif (821 bytes)And yet what trade is more of a team effort?

indent.gif (821 bytes)Leadership guru Steven Covey describes our progress through the stages of independence.  Dependent, we are at the mercy of others.  So we strive to become independent, not needing anybody.   And most of us stop there.

indent.gif (821 bytes)But there is a higher paradigm, interdependence.  It is the place of synergy, where by joining with others we can do things none of us can do alone.  As Covey puts it, interdependence makes   1+1=3.

indent.gif (821 bytes)On your left, next to my picture, is the back of a 1940 Mercury dime.  The symbol in the center is a bundle of sticks forming the handle of an axe.

indent.gif (821 bytes)To the ancient Romans it stood for the strength that comes from unity.  We could easily break any of these sticks individually, but together they are indestructible. 

indent.gif (821 bytes)In this Real Answers, logistics experts Dr. Ray Munday and Dr. John Langley explain the basics of  "partnering"  and strategic alliances, today's most popular ways for fleets and customers to benefit from interdependence.  Then we take a real world look at interdependence with Ruan Transportation Management Systems.

indent.gif (821 bytes)And we visit with Mike Ryan, winner in the Class 8 truck category of this year's Pike's Peak hill climb, who achieved that win by working with a dedicated team of experts. 

indent.gif (821 bytes)We'll also see how much the fuel economy equation depends on drivers and explore the interdependence of ply ratings, inflation pressures and maximum loads.

indent.gif (821 bytes)This is the biggest issue of Real Answers yet.   And since Real Answers depends on your real questions, that means we're working well together.  Thanks, partner!

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